BBA Chula wins first place and second runner-up at Philips Marketing Case Competition 2016

Feb 07 2016

Written by: Naparoek Chantawasinkul (Nine), 3rd year

With more than 40 teams from top universities all over Thailand, two of BBA Chula’s marketing team was able to advance to the final round of Philip’s marketing case competition held on January 30, 2016. The two teams consisted of Monkey Consulting and Ultimatum. Throughout the journey of preparing for the competition, all of us developed a stronger sense of customer insight about the men’s shaving industry, greater bonding and teamwork among ourselves, and most importantly pride to represent BBA Chula in another prestigious marketing competition. The presentation of both teams received outstanding and positive comments from industry judges. In the end, Monkey Consulting was able to win the first place and Ultimatum the second runner-up. The teams comprised of the following members:
Monkey Consulting
1. Naparoek Chantawasinkul (Nine), 3rd year Finance Major
2. Nattamon Yokyongsakul (Jan), 3rd year Accounting Major
3. Nathapong Pipoppinyo (Jojo), 3rd year Accounting Major
4. Natnicha Laodara (Nat), 2nd year Accounting Major
5. Paweenorn Pleumpanuphat (Bun), 2nd year Finance Major
1. Phawin Singhalachat (Win), 3rd year Accounting Major
2. Pawrin Ongsuk (Pa), 3rd year EBA
3. Varis Kitisook (Dee), 3rd year Accounting Major
4. Anupap Yongchaichan (Bonchon), 3rd year Accounting Major
5. Romyanetr Sirivejabandhu (Minnie), 3rd year IB Major
From the bottom of our hearts, we would like to thank Ajarn Kritinee and Ajarn Sawika for your unending support in training both teams. Without your help, we would not be able to come this far.