BBA Chula won 2nd runner-up at Asian Business Case Competition (ABCC) 2017, Nanyang Technological University, Singapore

Sep 16 2017

Written by Parima Chaiwarut, ,International Business, 3rd Year.

On September 3, 2017, Marina Advisory has given the opportunity to attend Nanyang Business School’s Asian Business Case Competition. Four members were Wanwares Bookong, Chinapa Chatkitcharoen, Paweenorn Pleumpanuphat, and Parima Chaiwarut, under the advising of Asst. Prof. Dr. Kanyarat Sanoran.
The Asian Business Case Competition was famous for being the only sustainable business case competition in the world. The case revolves around companies that focus on being more sustainable socially and environmentally. This year, the format of the competition was an 8-hour and 24-hour case.
After cracking two complicated and intriguing cases, Marina Advisory was the first in their division, and proceeded into the grand finals. In the end, the team was placed as second runner-up of the Asian Business Case Competition.
The team would like to express gratitude and appreciation on behalf of the BBA International program for giving such an invaluable experience for students to compete in a worldwide stage. In addition to that, the team would also like to thank their advisor Asst. Prof. Dr. Kanyarat Sanoran for assisting them throughout the competition week.
Below are the thoughts of our members:
“Participating in ABCC has been one of the most valuable moments in my university life. A big thank you to my team, the organizing committee, and our advisors who have been helping us along the way.”  by Paweenorn Pleumpanuphat, Finance, 4th Year.
“Competing at ABCC 2017 has opened my perspective toward sustainability that is becoming more relevant and significant to our lives and business world. Despite cracking tough cases on property development company and Microgrid, one of the disruptive technologies in energy industry, the team spirit and hard work have brought us to the final. Thank you so much for the opportunity and contribution from the BBA International Program, advisors and team” by Wanwares Bookong, Finance, 4th Year.
“I have never thought before that participating in case competition will be this fun - ABCC is a such a memorable experience! I would like to thanks the seniors for this opportunity, and thanks to BBA staff and advisors for the great supported.” by Chinapa Chatkitcharoen, Finance, 3rd Year.
“My first case competition at ABCC would have never happened without the supported from the BBA International program. In addition to that, I would like to thank all of the professors who took the time to help us training and preparing for the competition. It was a very fulfilling experience that made me grow up as a person. It is not every day that an undergraduate student would get an opportunity to go to compete abroad. For that, I am very thankful that I got the chance to do so. Lastly, I would like to say that this competition would not have gone through smoothly without these wonderful people, Wanwares, Paweenorn, and Chinapa.” by Parima Chaiwarut, International Business, 3rd Year.