The Brand and Marketing field of study is now available for students admitted to the BBA International Program at Chulalongkorn Business School, Chualalongkorn University through 2018 Admission onwards. The opening of this major is to respond the job market demand both domestically and internationally. Through this field of study, students can take such interesting courses as Brand and Building and Development, Marketing Planning and Control, Global Marketing, Marketing Strategy, or Integrated Brand and Marketing Communication.