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Written by: Ajan Yayus Mak 
 
On Wednesday, 23 April 2014, Ajarn Yayus Mak’s students in Marketing Strategy 2014 had the opportunity to listen to a special guest lecture by Mr. Bram Clincke, Country Manager of Groupon Thailand.
 
With his extensive experience in marketing of fast-moving consumer goods on technology platforms, he walked the students through the Groupon’s business model, customer segments, as well as examples on how the company had helped businesses activate their sales and marketing objectives. Through interactive class exercises, students had a chance to learn about the science and art of creating Groupon deals for various types of merchants.
 
Groupon is a global leader of local commerce that connects merchants to consumers by offering goods and services at a discount. The company aims to create value by providing great experiences to shoppers, while helping merchants better attract, retain, and interact with their customers through its customizable deal campaigns, payment processing capabilities, and point-of-sale solutions.
 
Written by: Pongsan Ahkuputra, BBA#17
 
"During the first two weeks of April, BBA hosted a Thai class for the exchange students from all over the world this term. The class was organized by students who were eager to create more opportunities for exchange students to get to know more of the Thai students, the Thai language and the Thai culture. Not only did it covered nearly all survival phrases and useful words for situations, the Language part of the class even included role plays for meeting a person for the first time and a mock negotiation. The Culture part of the class covered the Do’s and Don'ts, customs of Thailand, and special “aspects” of Thai Culture that cannot be found anywhere else.
 
The Exchange students were even taught the basics of Thai Massage by one of our BBA students and treated to Thai snacks and the famous Grilled and Fried Pork.

Special thanks to:

Ms. Pawaisa Kumsing (P’Paew) for teaching person below how to organize the event
Mr. Soubsakul Chittangsomboon (Villy) for making all of it happen
Mr. Pongsan Ahkuputra (Auu) for leading the class most of the time
Ms. Danittha Limakaraungkul (Pop) for demonstrating the various techniques of Traditional Thai Massage
Ms. Pakkasupang Wongwachirawanich (App) and Ms. Patsachon Kriengwatana (Pat) for demonstrating the various forms of the Thai Waii and the rest of the BBA students who participated.

And of course, the Exchange students themselves who came. Without all of you this wouldn’t have been possible.

Lots of memories were made and we can’t wait until the Thai Class next term.
 
 
As a freshman of the Faculty of Business and Accounting in Chulalongkorn University, I would like to conclude that the Orientation Trip at the Thai Daimond Land Kaengkrachan, Phetchaburi Province on June 16-17, 2014 was a meaningful journey that introduced me to the this new chapter of my life, university. The team works organized by wonderful teachers awoke us once again the most essentials elements not just in business but in my life. The activities held contained valuable morals such as trust among the team members, communication, and the importance of the rules given. Each lesson was deeply engraved in my heart as each activity was done and I felt much closer to the concept of this The warm welcoming from the seniors relived me a lot from the pressures from the new world. Their games were entertaining and I realized that I was blessed to have these kind people as my seniors. Lastly, I would like to thank the BBA Committee who had organized this camp and created great memories and more friends who will be spending my next four years of my life. Now, I say I am ready for BBA.
 
 

 

 

 


BBA Director Chackrit Duangphastra and the committee greeted BBA exchange students at the 2014 Fall Semester Welcome Party. The 98 exchange students are from 54 Universities in Australia, Belgium, Brunei Darussalam, Canada, Denmark, Finland, France, Germany, Italy, Japan, Mexico, Netherlands, New Zealand, Norway, Singapore, Sweden, Switzerland, Taiwan, UK, USA. The party was held at Grand Ballroom, C Floor, Grande Centre Point Hotel Terminal 21, Sukhumvit Road on Tuesday, August 26, 2014.