Chulalongkorn International Business Case Competition 2021 (CIBCC)

Jun 10 2021

Written by: Ms. Panisa Thunyaluksanakul, 4st year student, BBA#23

Chulalongkorn International Case Competition 2021, the 7th edition and the first-ever virtual edition, was held on 25-29 May 2021. The event was organised by BBA students with 16 participating teams from 10 countries.
During the 5-day competition, teams had been given 8 and 24 hours to develop strategies for Campus Genius Center, a SAT tutoring school, and Betagro Group, a leading food and agriculture company, respectively. Teams presented both solutions to panel of judges in the preliminary rounds, and division winners then proceeded to the final presentation on 29 May. The event drew to a close with closing ceremony and award announcement with National University of Singapore taking the championship trophy home.
Overall, participants had not only gain case solving experiences, but they also had a chance to network with other students and advisors from around the globe and learn more about Thailand through virtual activities despite staying in their home countries.