Congratulations to our students on winning First Prize at the 4th J-MAT Brand Planning Competition, hosted by the Marketing Association of Thailand.
The competition serves as a national platform for university students to showcase their strategic thinking in brand planning, while gaining valuable hands-on experience and expert mentorship. It aims to bridge academic learning with real-world applications in marketing.
This year’s competition challenged participants to craft innovative branding strategies that resonate with the values and lifestyles of the new generation.
Team “Ok Kai Klam To”
The competition serves as a national platform for university students to showcase their strategic thinking in brand planning, while gaining valuable hands-on experience and expert mentorship. It aims to bridge academic learning with real-world applications in marketing.
This year’s competition challenged participants to craft innovative branding strategies that resonate with the values and lifestyles of the new generation.
Team “Ok Kai Klam To”
- Ms. Napatch Kitkongkajornchai
- Ms. Sirinada Larpsiriphon
- Mr. Meng-zhe Wu
- Mr. Bunyasit Rattanamatmongkhon
Advisors:
- Assoc. Prof. M.L. Sawika Unahanandh
- Ms. Kawisara Phathanacharoen
Department of Marketing, Chulalongkorn Business School




